News

Equinox’s latest campaign throws shade at AI slop and bets on real humans

Equinox kicks off 2026 with a visually striking campaign that draws a line between artificial perfection and real human effort

News

Walmart expands gen AI ad tools with Sparky and Marty

Walmart is testing sponsored ads in its AI shopping assistant and rolling out new tools to automate campaign strategy

Reports

Creators are skipping the algorithm according to Patreon report

As algorithmic platforms plateau, more creators are turning to paid communities and subscriptions. Here’s what that means for brand partnerships.

News

Zocdoc’s latest campaign turns healthcare pain into punchlines

Zocdoc’s new campaign shows that finding the right doctor doesn’t have to feel like a gamble

Content Marketing

How online platforms are reshaping education, work, and content delivery

From online learning and remote work to faster content workflows, platforms are driving a major shift in how things get done

News

Semify buys Dragon Metrics to scale global AI optimization and SEO coverage

Semify buys Hong Kong-based Dragon Metrics to strengthen AI-led reporting and international SEO reach.

Martech

2X acquires The Kiln to scale GTM engineering for enterprise marketers

The Clay partner’s GTM engineering expertise will help 2X serve enterprise clients at scale.

News

Luxury Presence secures US$37M to launch AI CRM that predicts hidden real estate deals

Presence® CRM scans contacts, social data, and net worth shifts to help agents find deals before they happen.

Reports

APAC’s brand perception winners in November 2025

YouGov’s latest rankings spotlight the brands gaining ground with consumers across Australia, Indonesia, Malaysia, and Thailand

News

Xtremepush acquires Scrimmage to unify CRM, loyalty, and gamification

The martech platform is merging CRM, gamification, and loyalty into one data-powered stack

News

Nitro Commerce raises US$5M to scale its AI-driven growth platform

With digital growth stalling for many brands, Nitro wants to become the AI-powered fix for India’s commerce chaos

News

Reddit launches AI-powered Max Campaigns for smarter ad buying

Reddit's Max Campaigns automates media buying using machine learning and user-driven insights

Martech

PMG acquires Digital Voices to scale influencer marketing intelligence

PMG acquires influencer agency Digital Voices, adding Chord and Composer tools to its Alli tech platform.

Martech

AI layoffs are coming, say VCs

Enterprise investors expect AI to reshape the labor market by 2026. Marketers should pay close attention

Content Marketing

How to establish your brand pillars for content marketing success

From defining your brand purpose to creating a consistent content calendar, every step is crucial in developing a strong brand foundation that distinguishes you in the digital marketplace.

News

OpenAI bets on audio AI as tech turns away from screens

OpenAI unifies audio teams for a bold hardware bet. Here’s why marketers should pay attention

News

Unusual raises US$3.6M to help brands shape how AI talks about them

As marketers grapple with AI misrepresentation, Unusual offers tools to audit and shape how models describe your brand

News

MediaRadar launches AI-ready Data Cloud to fast-track ad insights into marketing workflows

MediaRadar unveils a cloud-native data product to help brands and publishers train AI, plan campaigns and outpace rivals

Martech

IAB Tech Lab lays out roadmap for AI-driven ad systems

The digital ad industry is moving toward AI agents. Here's how IAB Tech Lab plans to make it work—without breaking what's already in place.

Martech

10+ brands thriving with Gen Z: what they're doing right

Discover how 10+ brands are captivating Gen Z with fresh approaches, social responsibility, and authentic engagement.

Reports

Why shoppers are going broke for Labubu, LEGO, and viral holiday gifts

A new study shows how hype culture is leading holiday shoppers into debt. Here's what marketers should know.

News

AI could replace 200,000 European banking jobs by 2030

AI threatens 200,000 roles in Europe’s banking sector. Here's what that means for automation, risk, and compliance

Reports

Enterprises will spend more on AI in 2026, just not with everyone

Venture capitalists say the AI experimentation phase is ending. Here’s what enterprise marketers need to know

Martech

Optimove expands email solution to ease personalization bottlenecks

Optimove's enhanced email platform aims to deliver faster, smarter, and more personalized customer messages.

Martech

PubMatic’s AgenticOS wants to redefine AI-native programmatic

The ad-tech firm’s new operating system puts AI agents in charge of programmatic execution. Here’s what it means for marketers.