Martech Max launches with immersive cultural campaigns across Southeast Asia and beyond Max’s latest campaign captures local hearts through cultural celebrations, iconic projections, and immersive activations across seven key markets.
Case Studies 5 PR disasters that went wrong, but taught us the right lessons These top 5 PR disasters may have gone wrong, but they left us with plenty of takeaways to improve our strategies.
Martech Lightricks partners with Shutterstock to advance generative video AI using HD and 4K data Lightricks and Shutterstock join forces to enable open-source AI video advancements using licensed, high-quality video assets.
Content Marketing The content distribution cheat sheet: 7 tactics that actually work Explore 7 effective strategies for content distribution, including SEO, social media, PR, email marketing, and offline methods to maximize reach.
News ChatGPT now available via phone and WhatsApp: what marketers need to know Calls and WhatsApp chats with ChatGPT? Yep, it’s live. Marketers, let’s talk about why this matters and how to make it work for you.
Martech Jasper launches AI Studio: aims to support marketers with no-code AI tools and Slack integration Jasper’s new AI Studio aims to empower marketing teams to design, build, and scale generative AI apps without coding.
Content Marketing 5 strategies for reaching early adopters for your tech startup Reach early adopters with content marketing, PR, influencers, and beta programs to gain traction and grow your tech startup.
Martech How Bing’s new search model can help you reach more users Think Bing is just Google’s sidekick? Not anymore. Marketers, its new AI models and ChatGPT integration might be your next big win.
Martech Building vibrant communities: lessons marketers can learn from gaming platforms From SEO dominance to influencer collaborations, discover actionable lessons digital marketers can learn from gaming platforms.
Guides 11 great press release examples (plus tips) New to press releases? Follow our guide to write one journalists will notice, with 11 examples and best practices.
Martech 5 social media shifts businesses must prepare for in 2025 Stay ahead of the curve: Discover the 5 social media shifts businesses need to watch for 2025 success.
Martech How to get Google AI Overviews to notice you—finally If Google’s AI Overviews is ignoring you, it’s time to fight back. Here’s the playbook to get noticed and get clicks.
Martech Native advertising for B2B: strategies, success stories, and tools for success Learn about the rise of native advertising, its benefits, case studies, and the tools driving its success.
Martech Maximizing influencer ROI: Shopee’s affiliate marketing solution Discover how Shopee's Affiliate Marketing Solution empowers brands to align with the right influencers and boost ecommerce conversions.
News Google Search Console’s ‘24 hours’ view: what content marketers need to know With Google Search Console’s ‘24 hours’ view, marketers can now track how new content performs almost immediately after it is indexed.
Martech US marketers bet big on Generative AI for 2025: trends and insights Google’s decision to retain third-party cookies changes the role of Generative AI in marketing strategies.
News How Gemini 2.0 will change the game for SEO in 2025 Explore how Google’s Gemini 2.0 AI model will reshape search capabilities and SEO strategies for digital marketers.
News Reddit launches ‘Reddit Answers’: AI summaries from real conversations now available for testing Finally, no more endless thread searches. Reddit Answers does the digging for you.
Martech Agora integrates OpenAI to power voice-driven AI for apps everywhere From customer support to education, Agora and OpenAI team up to make AI-powered voice interaction accessible.
Public Relations Who's leading the charge? Top 8 PR agencies in APAC Explore top PR firms in APAC, each specializing in distinct sectors like tech, health, and consumer markets.
Content Marketing What should you do after a Google core update? Feeling the sting of a Google core update? Don’t panic. Let’s talk about what it means, how to check your site’s performance, and your next steps.
Martech The rise of fake OOH ads: what it means for creativity and teamwork The mix of physical and digital elements in fake OOH advertising is inspiring creatives to try bold new ideas.
Content Marketing How to market content to Gen Z in 2025 Discover how to market content to Gen Z in 2025. Learn actionable strategies to connect with their values, social habits, and favorite platforms like TikTok and Instagram.
News Advertisers must certify to run dating ads on Google By March 2025, dating app advertisers must certify under Google’s new policy. Learn the steps to prepare for compliance.
Content Marketing Cybersecurity for writers: protecting your data while conducting online research Even searching the internet for research purposes can be dangerous. Click here to find out about cybersecurity for writers.
