news Zendesk names Tifenn Dano Kwan CMO to scale AI service demand Zendesk’s CMO hire signals a tighter link between AI product momentum and pipeline execution, with messaging, voice, and email agents becoming the core narrative for customer service growth.
news Vaseline appoints JENNIE as global ambassador for its body care collection Discover why Vaseline partnered with JENNIE and what the move signals for beauty marketing and body care growth.
Guides How to use AI for campaign planning, not just content writing Most marketers use AI to create content. The bigger opportunity is using AI to improve audience research, campaign strategy, channel selection, and budget planning before content production begins.
news Aircall acquires Piper AI to connect sales conversations to pipeline actions Aircall adds Piper AI to turn cross-channel sales activity into CRM updates, deal health scoring, and automated follow-ups for revenue teams.
news DuckDuckGo’s no-AI search gains momentum as users push back on AI-first search As Google pushes deeper into AI-generated search, DuckDuckGo is attracting users who still prefer direct links, traditional results, and greater control over their search experience.
news Duolingo lets learners recover lost streaks for Duo’s birthday, and it’s a retention play marketers should watch Duolingo is finally granting one of its most requested features, giving lapsed learners a path back while showcasing how product design can drive re-engagement.
news Salesforce launches AI marketing agents for pipeline, content, and campaign execution Salesforce rolls out AI marketing agents for lead qualification, content creation, and goal-based campaign management, with pilots and GA components.
Reports Gen Z overthinking is now a marketing signal, not just a social trend New EXTRA Gum research shows how texting anxiety, social pressure, and digital self-awareness are shaping Gen Z behavior and creating new challenges for marketers
news Sitecore acquires Scrunch to address brand visibility in AI-generated answers Sitecore integrates Scrunch to monitor and improve brand representation in AI-generated answers, linking insights to content workflows.
news This is fine artist KC Green reaches agreement with AI startup Artisan The settlement and ad takedowns show how quickly meme-based creative can become a legal and brand risk, especially for AI startups buying visible out-of-home inventory.
Freelancing Is freelance writing the right career move for you? Stuck in a dead-end job? No career growth? Need more cash? Here's how to tell if freelance writing is for you.
news Jason Momoa crashes the LEGO boardroom to champion play in new World Play Day campaign LEGO’s World Play Day campaign uses comedy, celebrity storytelling, and a playful corporate parody to remind families why creativity still matters.
news Lokam AI raises $350K to boost auto sales and service retention Lokam AI’s $350K round backs AI-driven outreach for dealership service and upgrade cycles in a competitive retention software market.
news APAC marketers say human connection matters more as AI content floods the market The conversation around AI is shifting from content volume to authenticity, trust, and business outcomes.
news Ask YouTube brings conversational AI search to video as YouTube expands Gemini Omni for Shorts The new AI-powered search experience blends videos, Shorts, and text answers, creating new opportunities and challenges for marketers.
news Anua names Kendall Jenner as first global ambassador as K-beauty brand doubles down on global growth The skincare brand is pairing celebrity influence with its fast-growing PDRN product line.
news Salesforce to acquire Contentful to add composable content for Agentforce Salesforce plans to acquire Contentful to make structured content accessible to Agentforce, reflecting the shift toward composable, AI-driven experiences.
Guides How to choose which marketing tasks to automate with AI Most marketing teams do not fail at AI because of the tools. They fail because they automate the wrong tasks first. Here's a practical framework for making better automation decisions.
news Rep AI raises $6.2M follow-on to expand its unified AI platform for ecommerce Rep AI raised $6.2M to expand an AI platform that links intent, conversion, and support, as ecommerce teams shift from point tools to systems.
news Mailchimp adds Analytics AI and more integrations for conversational insights Mailchimp rolls out a conversational analytics agent plus Wix and WooCommerce integrations, aiming to cut manual reporting for ecommerce teams.
news Sprinklr acquires ViralMoment to expand multimodal customer intelligence Sprinklr acquires ViralMoment assets to analyze video-first social signals and turn visuals and audio into customer intelligence for enterprise teams.
martech AI agents are exposing marketing's workflow debt AI agents are moving into the middle of marketing work, exposing the brittle handoffs between data, content, approvals, media, and measurement.
news Vector raises US$10M Series A for AI-driven B2B audience targeting Vector raised US$10M to scale Reveal and Target, as demand gen teams push for fresher audiences and fewer manual targeting workflows.
martech AI is making decisions no one in marketing approved AI platforms are starting to own more marketing decisions. Senior operators need clear decision rights before automation controls budget, offers, and customer journeys.
news OuterSignal acquires Monocle to expand AI lifecycle marketing stack The acquisition connects customer intelligence with AI-led email and SMS journeys, as ecommerce tools move from rules to autonomous decisioning.