Martech

Unlock marketing success with 60 awesome ChatGPT prompts and proven tips

Find 60 actionable prompts for content creation, social media, branding, and more, while balancing AI with human creativity. And explore tips and best practices to up your marketing game.

Patrecia Meliana

09 Jan 2025 • 6 min read

Nowadays, it has become a standard practice for marketers to use AI, namely ChatGPT, in their daily tasks. In fact, most if not all companies actively encourage and support its use.

Recent data indicates a significant rise in marketers using ChatGPT to enhance workflows. Studies suggest that AI tools like ChatGPT can boost productivity by 30%-40% in customer service roles. Additionally, 70% of surveyed businesses using ChatGPT reported an increase in operational efficiency.

With this in mind, this article will dive into 60 powerful ChatGPT prompts that span from content creation & strategy, social media strategy, email marketing, SEO, and more. These prompts are designed to save your time and give you better results. We will also share some tips and best practices based on our experience with AI.

At Grip we use AI extensively, so we recognize the importance of having smarter prompts which lead to smarter results. However, as we share these insights, we would like to still acknowledge the importance of human intervention in AI workflows. A balanced 60/40 approach–60% AI and 40% human editing–ensures quality while still maintaining the unique human touch which is a crucial element in today’s digital marketing landscape.

Need specific prompts? Get your shortcut here

Prompts for content creation and strategy

"Generate a blog outline on [topic] targeting [audience] with a professional tone."

"Write a 500-word article exploring [topic] and include relevant statistics."

"Summarize trending topics in [industry] for a newsletter feature."

"Create a weekly content calendar for [platform] around [theme]."

"Suggest 10 blog post ideas related to [keyword or industry]."

"Generate a compelling hook for an article about [topic]."

"Provide a step-by-step guide on creating evergreen content in [niche]."

"Create a list of FAQs and answers for [product/service]."

"Draft a case study outline highlighting [success metric] in [industry]."

"Suggest pillar content topics for a content hub in [specific niche]."

"Generate 5 engaging LinkedIn post ideas for [industry]."

"Write a Twitter thread summarizing [key industry insight]."

"Suggest 10 Instagram reel ideas based on [campaign theme]."

"Create a daily posting schedule for [platform] with a focus on [objective]."

"Draft a carousel post for Instagram to explain [concept]."

"Write a call-to-action that inspires [specific audience] to engage with [product]."

"Suggest hashtags for a post about [event or campaign]."

"Create a script for a short TikTok video promoting [service/product]."

"Draft captions for Facebook ads targeting [audience]."

"Write a strategy for repurposing [content type] across platforms."

Prompts for email marketing

"Write a welcome email for new subscribers with a friendly tone."

"Create an email nurturing sequence for [specific stage in buyer's journey]."

"Draft a subject line that increases open rates for [type of email]."

"Suggest 5 email content ideas for promoting [product/service]."

"Generate an email template for announcing [new product]."

"Write a personalized follow-up email for [specific action or event]."

"Suggest ways to increase email click-through rates for [campaign]."

"Write a holiday-themed promotional email for [audience]."

"Create a thank-you email for customers who purchased [product]."

"Generate an A/B testing strategy for email subject lines in [campaign]."

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Prompts for analytics and insights

"Provide questions to include in a customer feedback survey for [business]."

"Suggest KPIs for measuring the success of [specific campaign]."

"Draft a report outline summarizing [specific analytics data]."

"Explain how to analyze [type of metric] for actionable insights."

"Suggest ways to visualize [data set] for stakeholders."

"Provide a prompt for identifying customer pain points in [industry]."

"Analyze [hypothetical scenario] to create a data-backed strategy."

"Draft an action plan based on [specific performance trends]."

"Write insights from [type of report] to present to executives."

"Explain how to track ROI for [specific marketing channel]."

Prompts for branding and positioning

"Create a brand mission statement for [business or industry]."

"Suggest a tagline for [specific product or service]."

"Write a brand story for [business] targeting [audience]."

"Generate tone of voice guidelines for [brand personality]."

"Provide branding ideas for a new product launch in [industry]."

"Create a positioning statement for [niche]."

"Suggest ideas for improving brand consistency across [channels]."

"Write an elevator pitch for [brand/product]."

"Create a unique selling proposition for [service]."

"Suggest ways to enhance brand identity for [company or organization]."

Prompts for SEO and SEM

"Suggest 10 keywords to target for [industry or niche]."

"Generate an optimized meta description for a blog post about [topic]."

"Write a Google ad copy for [specific product or offer]."

"Create a list of long-tail keywords for [industry]."

"Generate schema markup for [specific page]."

"Write a blog post that incorporates [keyword] naturally."

"Suggest on-page SEO improvements for [website]."

"Generate headlines optimized for [specific keyword]."

"Write a step-by-step guide on running an effective SEM campaign for [industry]."

"Draft a content plan for a pillar page targeting [keyword]."

Tips and best practices in using ChatGPT for marketing

While ChatGPT is changing how we approach marketing, it's essential to strike a balance between AI-generated content and human creativity. This combination ensures your content stays authentic and relevant. For example, Google’s E-E-A-T guidelines—Experience, Expertise, Authoritativeness, and Trustworthiness—prioritize high-quality, human-centric content over generic outputs.

To get the most out of ChatGPT, specificity is key. Think of crafting your prompt like placing an order at a restaurant. Be detailed about what you want—how it's prepared, any allergies to consider, or dietary restrictions. Similarly, your ChatGPT prompt should clearly outline the tone, audience, and specific requirements. If needed, ask follow-up questions to refine your results further.

Fact-checking is non-negotiable. While ChatGPT provides useful insights, it might sometimes generate incorrect data or outdated information. Use keywords like “use real data” or “cite the real URL link” to improve accuracy, but always verify the information.

For an even more advanced solution, consider tools like CustomGPT to create your own marketing assistant. With CustomGPT, you can train the system based on your preferences—specific tone, language, past data, and unique needs—making it a one-time effort that pays off in the long term. By doing so, you’ll have a highly personalized AI assistant to streamline your workflows while ensuring consistency in your marketing output.

By using these strategies, you can make the most of AI tools like ChatGPT while still keeping the human touch that connects with your audience and works well with search engines.

This post is created by ContentGrow, providing scalable and tailored content creation services for B2B brands and publishers worldwide. Book a discovery call to learn more.