Content Marketing 11 effective lead magnet ideas to grow your email list (with examples) Digital marketers can attract potential customers to their brands by using lead magnets. Here are 11 lead magnet ideas worth exploring.
Reports 5 marketing insights from Google’s Year in Search APAC 2020 Report Google’s Year in Search 2020 report shares unique insights that are based on billions of consumer queries throughout Asia Pacific.
Acquisitions Featured Unsplash is getting acquired by Getty Images Unsplash announced that it will continue to operate as a standalone brand under the ownership of Getty Images.
Jobs Brands are seeking bilingual PR writers with experience in biotech and pharma (English-Chinese) Brands on ContentGrow are seeking native English PR writers with Chinese proficiency and work samples in biotech and pharma.
Reports Airtable report: martech is both problem and solution for US marketers A recent survey by spreadsheet app Airtable reveals the amount of manual work done by senior marketers is around 13 hours per week.
Jobs Brands are seeking bilingual PR writers on Asia’s power and energy beat (English-Chinese) Brands on ContentGrow are looking for native English PR writers with Chinese proficiency and experience covering Asia’s power sector.
Investments Marketing automation SaaS Act-On raises $20M Launched in 2008, Act-On has now raised a total of US$93.5 million. The firm will allocate the funds for product innovations and post-sales support.
Case Studies How Wallex growth hacks its marketing game en route to 20K clients It’s not easy to acquire 19,000 B2B customers as a new tech company in Asia. Wallex’s Hiro Kiga shares simple growth hacks that fellow marketers can learn from.
Content Marketing Hiring a copywriter for website content: essential tips and costs Discover how to hire the perfect copywriter for your website content. Learn what to look for, costs involved, and whether to go in-house or freelance.
Case Studies 3 smart video marketing ideas for global teams (with examples) Video is arguably the best content format to convey emotional storytelling. Here are several video marketing ideas that content teams may want to consider.
Case Studies How consulting giant Capgemini used simple storytelling to reach millions Capgemini made the right choice. Rather than sponsoring a professional golfer, the firm doubled down on storytelling.
Tools Email marketing software: 3 apps to optimize your business The right kind of email marketing software can help brand marketers optimize their sales funnels. Here are three recommended apps to get you started.
Case Studies 5 simple email marketing ideas to consider for your campaigns Email is an effective way to connect with customers and leads. Increase user engagements by trying out the following email marketing ideas.
Guides Writer vs journalist: differences and which is best for your business (beginner’s guide) Writer vs journalist. They’re not actually enemies and can complement each other’s skillsets. Here are more insights about these two professions.
Jobs Media on ContentGrow are seeking freelance luxury automotive journalists Media on ContentGrow are looking for freelance automotive journalists with great work samples to share on high-end cars.
Jobs Brands on ContentGrow are seeking freelance journalists to cover whisky investing Brands on ContentGrow are looking for freelance journalists and content writers who understand how to write about whisky and whisky investing.
Case Studies How KlikDokter's traffic surged by more than 25 million visits in a year KlikDokter's 30 million monthly pageviews come down to doing certain SEO basics correctly. Here are three things the team did well.
Guides For beginners: how to build a blog content calendar (FREE TEMPLATE) Beginner marketers should make sure their publishing routines are in lockstep with a pre-meditated blog content calendar. Here are some tips.
Reports SEMrush report: prioritize creating 7,000-word blog posts A 2020 SEMrush report found that 7,000-word articles generate almost 5x more pageviews than those with less than 600 words.
Tools Autoresponder software: 5 apps to simplify your marketing routine Marketers looking to automate their email marketing plays should dip their toes into these autoresponder software products.
Guides Freelance copywriter rates: how much should businesses pay? Here is a quick and dirty guide to understanding freelance copywriter rates to help businesses increase website traffic and sales.
Jobs Clients on ContentGrow are seeking freelance media pros to help with corporate access This is a corporate access gig. Clients are seeking freelance comms pros who have relationships with CEOs and corporate leaders in the US.
Guides For beginners: how to start a blog for business growth Marketers looking to drive sales without resorting to ‘hard selling’ should really consider a company blog. Learn more about how to start a blog for business.
Tools 5 newsroom management software recommendations for brands The right branded newsroom management software can help your organization manage media assets and press release distribution more efficiently.
Jobs Media on ContentGrow are seeking entertainment journalists in Asia Maybe you have stories to pitch on the latest film trends and the impact Asian entertainment is having on American culture.