Spotlight

Scientific Inquirer’s Marc Landas aims to emulate Wired for science

Chief editor at Scientific Inquirer Marc Landas seeks to make scientific knowledge more accessible to the general public.

Technology

Market research app Nailbiter bags US$13.3M to put cameras on offline shoppers

The platform claims to have already roped in 13 of the top 20 global consumer packaged goods brands as clients.

Technology

Creative collaboration app Punchlist raises US$2M, offers a generous free plan

Punchlist claims to have helped creatives save up to 250,000 work hours by speeding up the project feedback loop.

Technology

With US$8M, Humanz wants to help marketers measure sales from influencers

Humanz claims to be able to track an influencer’s individual role in company sales, even if the influencer doesn’t use a trackable link.

Technology

Ubiquitous raises US$5M to help brands deploy viral TikTok influencer campaigns

Within six months, the martech company has booked US$6 million in sales from 250 brands.

Technology

Mavrck closes US$120M to help consumer brands run influencer campaigns

Mavrck claims to have helped brands amass 240 million engagements on social media in the past seven years.

Technology

Adventr raises US$5M to make interactive video easier for creators

Launched in 2020, Adventr has raised a total of US$6 million. The firm will allocate fresh funds for hiring and product innovations.

Technology

CometChat raises US$10M to help developers deploy in-app messaging functions easily

With CometChat, developers and product managers can quickly build messaging functions with drag-and-drop code widgets.

Technology

Universe bags US$30M to help marketers create websites on mobile

The mobile web builder also aims to help creators tap into NFTs and decentralized commerce in the future.

Content Marketing

How to write a follow-up email: a definitive guide (2022)

Send a follow-up email if you’ve not received a response, don’t think you’ve been rejected.

Content Marketing

Report: 50% of brands outsource content, but quality remains a sticking point

Semrush reveals how companies choose content providers, measure quality and results, and the trickiest challenges of working with freelancers.

Investments

Digital experience SaaS Optimizely to acquire content marketing platform Welcome

Welcome (formerly NewsCred) offers management solutions for content marketing, digital assets, and related resources.

Freelancing

How to build your freelance writing portfolio

Here are some tips to build a portfolio and get your freelance writing career started.

Guides

What's the difference between a brief and a pitch request?

If you're a new client on ContentGrow, it's important to understand how assignments get activated. There are two different ways.

Spotlight

How Alyce leverages human-to-human relationships in digital marketing

Alyce helps modern businesses stand out by prioritizing personal experiences and creating moments throughout the customer journey.

Spotlight

Visme founder Payman Taei trusting your gut and scaling what works in martech

Discover how Payman Taei founded Visme and transformed it into a go-to design tool for non-designers. Learn about his journey and vision.

Spotlight

Canadian journalist Nathan Munn wants to bring empathy to Covid-19 reporting

Covid Update boldly explores the humanity behind pandemic stories worldwide.

Spotlight

Jetstream CEO Mike Williams on why startups should start marketing from day one

CEO Mike Williams shares how and why startups can bake marketing into their business from day one.

Spotlight

Planable CMO Miruna Dragomir on quality over quantity

Planable CMO Miruna Dragomir shares the importance of quality over quantity in content creation.

Spotlight

Kata.ai's Irzan Raditya shares advice on acquiring 120+ enterprise clients

Kata.ai's Irzan Raditya shares advice on acquiring 120+ enterprise clients

Content Marketing

How to utilize stock photos without getting sued

Images are a key part of marketing. In this guide, let's understand stock photos better and how you can use them without getting ensnared.

Spotlight

Foundation CEO Ross Simmonds on treating content as investments

Foundation CEO Ross Simmonds suggests building a content portfolio the same way you would construct an investment portfolio.

Spotlight

How Vietnamese edtech player Yola pulled in 100K students

Yola co-founder Tu Ngo unpacks the firm's early days, and how it goes about marketing to students and parents in Vietnam.

Spotlight

The Idea Integration Co. CMO Saul Colt on the importance of word-of-mouth marketing

Saul Colt shares insights about how to make your business stand out from the crowd with word-of-mouth marketing that gets people talking about your brand.

Spotlight

Interview: how Sendspark got its first 10K users

Bethany Stachenfeld, CEO of Sendspark, shares how her company got its first cohort of paid users.