Public Relations Navigating PR pitching: more insights from Seedstars' Michaela Villaroman Pitching stories to the press needn't always revolve around funding news. Michaela Villaroman shares tips on how to up the creative factor.
Public Relations Seedstars' Michaela Villaroman on research and relationships in PR It’s not easy to get featured on TechCrunch. To PR professional Michaela Villaroman, relationship-building for startups is key.
Public Relations How Seedstars' global media relations head approaches PR for startups In the first episode of the Comms in Asia podcast by C2 Media, Michaela Villaroman shares how to navigate common PR challenges for tech startups.
Freelancing Tips for finding high-paying clients for freelance writers It's a bit of a dry season now as most companies wind down for the year. So plan ahead with these tips for the new (freelancing) year!
Content Marketing Measuring and analyzing the success of your content marketing efforts Creating campaigns is one part of the digital marketing toolbox, but it's nothing without data. Here are some tips on how to effectively measure and analyze your efforts.
Martech Cyberattacks are increasing - Is your martech stack really secure? Cyberattacks are on the rise - and your martech stack is vulnerable, too. Here are some strategies to reduce cybersecurity risks in your martech stack.
Content Marketing Copywriter vs content writer: 4 key differences We know, it can be hard to tell the difference between copywriters and content writers in this digital age, but there are key differences you should be aware of. Here are four.
Media 8 ways news editors find compelling stories Great story ideas can come from anywhere. But where do news editors usually find unique angles and interesting content to run on a daily basis? ContentGrip explores.
Martech Here’s the technology marketing toolkit your business needs today If you are looking for a Martech stack that covers all the basics, look no further. Here are the fundamental tools that make up a technology marketing toolkit.
Guides Everything you need to know about the Creative Commons licenses Protect your work and business by understanding the different types of Creative Commons licenses and learning where CC media can be used.
Content Marketing Demystifying stock media, royalty-free media and Creative Commons (guide) A good image makes your content stand out, but the cost may not always be worth it. Here, we demystify the types of media so you can find the right one for your needs.
Content Marketing Responsible digital marketing in Europe that's GDPR-compliant (guide) Digital marketing practices vary across the world, but businesses intending to market within Europe ought to ensure their practices are GDPR-compliant. Here's how.
Freelancing Free time management tools for freelancers Time management tools help organize work, stay in control of multiple projects, and ensure work-life balance. Here's a few we love using!
Content Marketing Understanding the millennial mind: insights for marketers Who exactly are millennials, and what drives them? We take a look at the millennial's psyche to inform your marketing efforts.
Journalism Here's a guide to crafting pitches that will wow editors Want to impress an editor with a pitch? Here's a step-by-step guide you can follow to secure your next writing assignment.
Martech Martech stack deep dive: remarketing for ecommerce Have you ever browsed for products online and seen the same results in an ad on your social media? That's remarketing, and this is how it works.
Freelancing 3 helpful tools for freelance writers Writers, we've been there - whether it's writer's block, or ensuring our spelling and grammar are impeccable. Here are some tools to help you do more and go further.
Content Marketing Finding the right writing services for your SME Are you an SME looking for writing services? Here are six things you can consider when finding the right one for your business.
Freelancing 5 ways to market your freelance writing services Keep that shyness away - when it comes to your freelancing career, you need to be loud.
Martech 4 martech best practices in 2022 Owning a car doesn’t mean you know how to drive. The same concept applies to using Martech tools. Here are some martech best practices for success this year.
Content Marketing Here's how to tell if you'd need a copywriter There's more than meets the eye when hiring a copywriter – here’s how to know if you’d need one and how to determine whether one is good for you.
Freelancing 5 ways to improve your freelance writing career The freelance writing industry is competitive, but there are ways you can improve your career as a writer. Here are five tips to help you get ahead.
Content Marketing Three reasons why press releases are essential There's big business in the world of publicity, and press releases are at the heart of it. But why?
Freelancing Is freelance writing the right career move for you? Stuck in a dead-end job? No career growth? Need more cash? Here's how to tell if freelance writing is for you.
Content Marketing Read this before hiring a writer for your business If you think writing copy for your business is as simple as getting a writer who can string a few sentences together, you're dead wrong. Here's why.
