Martech What is MarTech and what can it mean for your business? What is the meaning of martech and why should your business be concerned? We explore more in this article.
Guides What brands need to know about interactive marketing In a world where static campaigns have traditionally targeted everyone with the same message, interactive marketing is a subtle and nuanced approach.
Content Marketing How Customer Camp doubled its newsletter audience in nine weeks Customer Camp CEO Katelyn Bourgoin shared growth hacks that helped her firm acquire more than 4,000 new subscribers in nine weeks.
Guides 4 ways to quickly get 500 SaaS customers Hampton VC's Joe Speiser recently shared four customer acquisition flywheel strategies to help SaaS founders quickly lock in hundreds of customers.
Content Marketing How to write a follow-up email: a definitive guide (2022) Send a follow-up email if you’ve not received a response, don’t think you’ve been rejected.
Freelancing How to build your freelance writing portfolio Here are some tips to build a portfolio and get your freelance writing career started.
Guides What's the difference between a brief and a pitch request? If you're a new client on ContentGrow, it's important to understand how assignments get activated. There are two different ways.
Content Marketing How to utilize stock photos without getting sued Images are a key part of marketing. In this guide, let's understand stock photos better and how you can use them without getting ensnared.
Content Marketing Thought leadership marketing: definition, strategy, and examples Smart marketers should not underestimate the power of this strategy. Here are some thought leadership insights to get your ideas flowing.
Guides A complete guide to help you hire SEO content writers Partnering with a great writer is a key step toward successful content marketing. Whether it’s for freelance or in-house arrangements, here’s a useful guide to help you hire SEO content writers.
Content Marketing Hiring a copywriter for website content: essential tips and costs Discover how to hire the perfect copywriter for your website content. Learn what to look for, costs involved, and whether to go in-house or freelance.
Guides Writer vs journalist: differences and which is best for your business (beginner’s guide) Writer vs journalist. They’re not actually enemies and can complement each other’s skillsets. Here are more insights about these two professions.
Guides For beginners: how to build a blog content calendar (FREE TEMPLATE) Beginner marketers should make sure their publishing routines are in lockstep with a pre-meditated blog content calendar. Here are some tips.
Guides Freelance copywriter rates: how much should businesses pay? Here is a quick and dirty guide to understanding freelance copywriter rates to help businesses increase website traffic and sales.
Guides For beginners: how to start a blog for business growth Marketers looking to drive sales without resorting to ‘hard selling’ should really consider a company blog. Learn more about how to start a blog for business.
Guides How small marketing agencies can rewire the pitch trap The formal pitch process can be a dangerous game for boutique marketing agencies. Here are a few ways to avoid common pitfalls, while saving time and money.
Guides How to hire freelance writers: a vetting and curation process For those keen on asset-light content operations, here’s how to hire freelance writers via a simple three-step curation and vetting process.
Guides How to hire editors: a complete guide of best practices Marketers need to hire editors that can act as orchestrators of your company’s marketing vision, content writers, and the reading experience.
Guides Easy ways to find high-quality freelance journalists Talent hunting can be tricky for your content needs. It can be simpler if you understand how best to find freelance journalists.
Guides How to hire freelance journalists to cover Covid-19 without fear-mongering In times like this, editors must be able to hire freelance journalists to report on Covid-19 responsibly. Here’s how to do it without over-sensationalizing.
Guides 5 ways media outlets can reduce operational costs during Covid-19 Covid-19 has impacted major media outlets around the world. Here are a few ways newsrooms can reduce operational costs, without resorting to layoffs.
Guides Understanding content to commerce All brands need to nail 'meaning' if they hope to drive sales. Here are a few things to remember about content to commerce, with a tip from Charlie Munger.
Guides How US content teams can stay lean with a little help from Asia Curating excellent freelance content teams is a costly endeavor in the US. Here's how to hack it, with a little help from Asia.
Guides How to get the most out of freelance journalists in Southeast Asia Internalize these tips to work effectively with freelance journalists in Southeast Asia, beyond just a one-off assignment.
Guides 3 tips for working with freelance journalists in Southeast Asia A handful of tidbits to help English language publishers source and work with great freelance journalists from Southeast Asia.