Technology Behind the scenes: how AI is shaping the future of creative agencies AI's pivotal role in modern agencies: Streamlining tasks, enhancing creativity, and driving data-informed strategies
Technology ChatGPT is great, and there's more: AI's broader impact on content teams ChatGPT is just the start. Discover AI's comprehensive role in content creation and strategy.
Technology How to use WebPilot in ChatGPT for efficient writing Explore ways to enhance writing with WebPilot in ChatGPT: streamline research, generate ideas, and refine content efficiently.
Technology How to identify AI-generated text: with or without software Find out how to recognize content created by AI, even if you don't have specialized software.
Technology GrammarlyGO is now available with 1000 prompts GrammarlyGO has updated its premium feature, increasing the number of prompts from 500 to 1000.
Technology ChatGPT's new feature helps writers get customized writing support Custom instructions in ChatGPT allows specific answers without repeat prompts.
Technology Upwork recommends freelancers use AI in partnership with Jasper This collaboration allows Upwork freelancers to receive an extended free trial of up to 30 days on Jasper.
Reports Social media sees decline in engagement – except TikTok Although TikTok sees less posting by users, it's interestingly the one that has seen the most engagement compared to others.
Spotlight Will ChatGPT replace humans in PR? Q&A with Arun Sudhaman C2 Media asked Arun Sudhaman the tough question we've been asking a lot, and here's what he has to say.
Technology Tips for finding the right chatbot for your enterprise Looking for the best chatbot for your enterprise? Here are some tips to find the right chatbots and learn how they can benefit your small business or enterprise.
News Instagram to end live shopping feature in March, pivots to ads instead After removing the Shop tab, Instagram is now ditching live shopping, raising questions about the future of social commerce on the platform.
Technology On ChatGPT and innovation: Artemis Indonesia's approach to new technologies AI is meant to help humanity instead of threatening them. Here's how Artemis Indonesia is using ChatGPT in their business.
Content Marketing The role of personalization in modern marketing technology Consumers are getting ever more demanding, and personalization is the key to capturing and retaining audience interest.
Content Marketing The 2023 social media marketing content creation playbook As the landscape continues evolving, find out the key social media marketing trends for 2023 to improve audience engagement.
Content Marketing Key principles of effective content marketing in the age of AI AI tools help marketers improve their efforts, but the tricky part is to find an equilibrium between the use of tools and retaining the human touch.
News Marketers can now monitor TikTok chatter with new Social Standards update Social listening is a essential part of the marketing toolkit to know what consumers are saying, and with TikTok's massive popularity, marketers shouldn't miss out.
Spotlight Choosing the right marketing chatbot: an interview with AiChat's Jade Mai Chatbots are aplenty, so how can companies decide which ones to get? We got Jade Mai of AiChat to share tips and strategies to help find the right chatbot for your business.
Martech Getting the best ROI from your martech investment The challenge in building an ideal martech stack is to choose the right tools for your business. Here are some strategies.
News Instagram will remove Shop tab in February - here's how it'll impact your business Instagram will remove the Shop and move Reels from the center spot, bringing the focus back to its core features. Here are the implications for business.
Martech The uses of Natural Language Processing (NLP) in marketing NLP in marketing is still in its nascent stage, but there are plenty of current applications of the technology that businesses should really pay attention to.
Content Marketing How to effectively integrate tech and AI into your PR strategy Yes, AI has a lot more relevance in the "human" field of PR than you think. Here's how.
Content Marketing How will AI impact the future of content marketing? As AI improves, businesses will find ways how it can benefit content marketing, with new opportunities in personalization, automation, and optimization.
Content Marketing Here's how the future of video will play out Video has undergone one of the most significant changes in the digital sphere over the past 10 years, so what's next in its evolutionary trajectory?
Freelancing AI and humans: How will the future of freelancing be like? As rice-bowl-threatening AIs make waves in the news, fear looms over the heads of many a creative. But are these feelings justified? Anna Rzhevkina opines.
Content Marketing Using customer data to drive marketing strategies SMBs must adopt a data-driven marketing strategy if they want to compete with major companies. Here are five ways customer data can give you that edge.