Technology Everything marketing teams need to know about Fetch Rewards With Fetch Rewards, marketers can implement a loyalty marketing strategy to drive and build repeat purchases.
Technology Ahead of IPO, here's what marketers should know about Squarespace Set to go public on the NYSE, Squarespace lets marketers build their own blogs, portfolios, business pages, domains, and ecommerce sites.
Technology Event marketing platform Banzai: enhance your virtual and in-person events Banzai International provides comprehensive event marketing solutions that drive engagement and results. Explore its features and how it can benefit your events.
Technology 6 things to know about martech platform 6sense Learn what 6sense does and how it helps marketers with lead identification, tracking, and data-driven strategies to close more deals.
Technology 6 things to know about social analytics tool Circus Social Circus Social uses AI and machine learning to help businesses understand their audiences better.
Technology 6 things to know about ecommerce marketing tool Yotpo Yotpo helps brands engage customers with reviews and ratings, loyalty programs, SMS marketing, and user-generated content.
Technology 6 things marketers should know about B2B podcast tool Casted Casted aims to help B2B marketers make the most out of their podcast episodes.
Technology 6 things to know about meeting scheduler startup Chili Piper Chili Piper’s software aims to help revenue teams schedule calls with prospects more efficiently.
Technology 6 things to know about brand-creator community Mighty Networks Mighty Networks wants brands and creators to connect and earn money from their communities.
Investments 6 things to know about ContentCal’s US$6.2M funding round With fresh capital, ContentCal aims to triple its revenue in 2022.
Investments 5 things to know about InfiniGrow’s US$5.25M funding round Several notable marketing leaders have joined InfiniGrow’s latest funding round.
Technology Filo integrates Zoom to help marketers conduct awesome virtual events With the partnership, Filo customers can use Zoom’s video conference functions while hosting virtual events.
Acquisitions Magnite completes SpotX acquisition for US$1.14B, aims to be world’s biggest CTV and video ad platform Through the acquisition, Magnite announced that it’s now in the process of bringing SpotX’s teams and technology into the fold.
Technology Interesting martech startups raising capital on Wefunder Here are a few exciting martech startups that are forgoing traditional fundraising routes and instead opting to crowdfund on Wefunder.
Technology Audio-video sharing app Issuer Pixel launches US$2.5M crowdfunding campaign In the same way that LinkedIn and Facebook differentiate themselves from one another, B2B audio-video sharing app Issuer Pixel aims to be the ‘YouTube for businesses.’
Technology Voices partners StackAdapt to make audio marketing interesting Users are now encouraged to hop between Voices and StackAdapt to create and publish audio ads at scale.
Technology Reputation launches new feature to help teams manage omnichannel chats Reputation rolled out its eighth feature called Messaging. It aims to help customer support teams manage chats from different platforms under one roof.
Investments Martech highlight: Copysmith raises US$10M to improve creative content with AI With $10 million in seed funding, Copysmith helps marketers brainstorm new copy for marketing campaigns.
Technology Martech highlight: Synthesia raises US$12.5M to help marketers build videos with AI With US$12M in fresh capital, AI-powered video creation platform Synthesia aims to take marketers into the future.
Technology Animated video SaaS Vyond bags US$50M from PeakSpan Capital The firm claims that more than 80% of Fortune 500 companies have “voted with their checkbooks” that Vyond is the market leader in its space.
Investments OneSignal investment: HubSpot wants more push notifications HubSpot wants to win the omni-channel marketing automation space with an investment in OneSignal.
Reports GetApp report: many startups are unable to make full use of martech The latest GetApp report found that many startups have trouble with their current martech stacks. Check out the findings here.
Technology SMS marketing firm Community grabs $40M from Salesforce Ventures Community claims that SMS is the most direct and personal marketing channel there is, with loads of value for marketers.
Investments Marketing automation SaaS Act-On raises $20M Launched in 2008, Act-On has now raised a total of US$93.5 million. The firm will allocate the funds for product innovations and post-sales support.
Case Studies How Wallex growth hacks its marketing game en route to 20K clients It’s not easy to acquire 19,000 B2B customers as a new tech company in Asia. Wallex’s Hiro Kiga shares simple growth hacks that fellow marketers can learn from.
