Maximizing Tech in Asia Jakarta 2024: 3 key activities for marketers and PR professionals
From AI to biotech, this two-day event offers sessions with leading experts, opportunities for startups, and networking with over 3000+ attendees.
For content marketers and PR professionals in Asia Pacific, it’s crucial to network beyond your usual peers. At Tech in Asia Jakarta 2024, happening on October 23-24, you'll have the opportunity to connect with tech startup business leaders and investors—many of whom are likely facing the kinds of marketing or PR challenges you can help solve.
According to Enricko Lukman, CEO of Content Collision and a former Tech in Asia journalist,
"This is the place to meet inspiring founders and investors who are not only brilliant at building tech products but also open to share how content marketing and PR play crucial roles in solving their business challenges and driving growth."
Enricko regularly attends this conference and sees it as a prime spot to learn directly from tech leaders about their strategies for user acquisition and how they use marketing and PR to achieve it.
Additionally, staying on top of the latest tech industry trends is crucial. Understanding the business challenges and upcoming trends puts marketers and PR pros in a strategic position to ride the next wave of innovation. So, if you want to be ahead of the curve and offer more value to your clients, Tech in Asia Jakarta 2024 is the place to be.
According to ContentGrip, here are 3 things marketers and PR pros should prioritize at the event:
1. Listen to the experts on the main stage
One of the best ways to sharpen your skills and gain new insights is to hear from industry leaders about what’s working today.
Two sessions that are particularly relevant to marketers and PR professionals include:
- Connecting the dots of D2C user preferences across Southeast Asia (Day 1): Understanding direct-to-consumer (D2C) strategies and the shifting preferences of users across the region can help you refine your content and campaigns.
- Building media companies for Gen Z and beyond (Day 2): With Gen Z emerging as the dominant generation of consumers, this session will shed light on how to create media that resonates with younger audiences—an essential lesson for any marketer or PR pro.
2. Visit the startup booths at the Startup Factory
Tech in Asia events are known for their Startup Factory, where early-stage tech companies showcase their latest products. These booths are often manned by the founders themselves, making it a great opportunity to chat directly with the innovators who are shaping the future of tech.
For marketers and PR professionals, this is a goldmine. You’ll find the latest tools—many of which could be related to content marketing and PR—and get new ideas for strategies or collaborations. Keep your eyes open for products and platforms that could enhance your campaigns or make your processes more efficient.
3. Network with peers through the TiA mobile app
All attendees will have access to the TiA Jakarta mobile app, a highly effective tool for networking. The app allows you to browse attendee profiles, send messages, and propose meetings. This is especially useful for introverts or those who prefer a more structured approach to networking. Whether you're seeking to connect with fellow marketers, startup founders, or tech professionals, the app helps break the ice.
And don’t forget—you can also meet the ContentGrip team in person! Enricko and Pat will both be at the event, and they’re looking forward to meeting with our readers. Feel free to drop by, say hi, and discuss how we can collaborate.
Special Offer: 50% off for ContentGrip Readers
Ready to make the most of Tech in Asia Jakarta 2024? We’ve got a special offer for our readers. Use the promo code "confjkt24-contentgrip" to get 50% off your tickets. Don’t miss this chance to join Southeast Asia’s top tech event at half the price!
Visit the Tech in Asia Jakarta Conference page for more details and to secure your spot today.
